Is Your Small Business at Risk for a Cyber Attack or Data Breach?
Small business owners wear many hats. From human resources to bookkeeping, your days are likely filled with activities that aren’t what you had in mind when you started your company—and ones that may not align with your skillset. One activity that you should be leery...
How Do I Manage My Online Reputation?
The importance of online reputation management cannot be understated. Thanks to a growing number of online review sites and social media platforms, it’s easier than ever for customers and clients to post their comments and criticism online. And, as many businesses...
Content: Paid vs. Organic – The Basics
Nothing stimulates heated discussion among marketers more than the age-old question: paid versus organic content – which works better? But savvy marketers will tell you that that’s not the real question. What every business should be asking is “How does paid and...
Should I Optimize My Facebook Business Page?
The answer is… YES! According to a recent study by D/O Digital, 58% of consumers who plan to buy products in-store, visit a business’s Facebook page before they buy. The main reason consumers view your Facebook Page is to see what others say about your products...
