How Do I Manage My Online Reputation?
The importance of online reputation management cannot be understated. Thanks to a growing number of online review sites and social media platforms, it’s easier than ever for customers and clients to post their comments and criticism online. And, as many businesses...
Content: Paid vs. Organic – The Basics
Nothing stimulates heated discussion among marketers more than the age-old question: paid versus organic content – which works better? But savvy marketers will tell you that that’s not the real question. What every business should be asking is “How does paid and...
Should I Optimize My Facebook Business Page?
The answer is… YES! According to a recent study by D/O Digital, 58% of consumers who plan to buy products in-store, visit a business’s Facebook page before they buy. The main reason consumers view your Facebook Page is to see what others say about your products...
