What is an SSL?
SSL (Secure Sockets Layer) is a standard security protocol for establishing encrypted links between a web server and a browser in an online communication. The usage of SSL technology ensures that all data transmitted between the web server and browser remains encrypted.
Why do we need an SSL?
Any computer in between you and the server can see your credit card numbers, usernames and passwords, and other sensitive information if it is not encrypted with an SSL certificate. When an SSL certificate is used, the information becomes unreadable to everyone except for the server you are sending the information to.
Advantages of having an SSL Secure Website (https://)
- Improves search engine results
- All info to and from your website is encrypted
- A secure site allows the collection of more data utilizing analytics tools that provide more detailed and trackable results.
- Site visitors trust your site and feel more secure
- Improved reputation for your domain
- Adds an SSL/TLS security layer for your email server
What type of Certificate should I purchase?
Validation Levels and information needed to acquire the different certificates.
DV is a Domain Validated Certificate. In order to purchase one of these you need to be able to verify that you are in control of the domain in some way. For instance you put up a file on the public side of the website. DV certificates can usually be issued within a few hours.
OV is an Organization Validated Certificate. OV was the first kind of certificate that was available, but because a lot of websites wanted encryption they made a simpler DV level. To get an OV certificate you need to authenticate your organization, prove you have a local presence, verify a telephone number, verify you are in control of the domain, and do a final verification call before this can be issued. As long as you are a legitimate business you should have no problem going through these steps. OV certificates can usually be issued within 3 days.
EV is an Extended Validation Certificate. In order to get this high end certificate, you will need to verify your business registration with your government, verify that you have been in business for more than 3 years or have additional proof of operational status, and go through address and telephone authentication. If you want to give your customers the best security you can then this certificate is for you. In most browsers your entire address bar will be green showing that your site has the ultimate in security. EV certificates take the longest to validate at approx. 5 days but provide the best guarantee to your customers that you are who you say you are via your website.