The Gronk Effect

by | Apr 15, 2015 | Branding, inConcert Staff, Marketing, News

While recently waiting to board a flight from Boston to Fort Myers, I saw Rob Gronkowski heading to get a bite to eat. After he got his food, he was ushered by an airport staffer to a private area in the JetBlue C Terminal. Of course, I headed straight for Rob. I...

Resistance is Futile

by | Nov 18, 2013 | Social Media

If you’re under the impression that you and your company can avoid social media just by refusing to register any accounts, think again. Managing your company’s reputation can be trickier than you think. There are many sites out there that will create their...

Are you ready for Black Friday?

by | Oct 11, 2013 | Branding, Events, Web 101

We’re almost halfway through October, which means time is running out for your company to prepare for Black Friday. This year, the shopaholics’ favorite holiday falls on Friday, November 29th. We’ve put together a list of questions you need to ask...

5 Crucial Questions for Silkscreening Projects

by | Sep 9, 2013 | Apparel, Branding

Branded company apparel is a must. It’s a great way to brand your employees AND your customers. Often times branded apparel is given as a promotional freebie, but it can also be sold for profit as well. Either way, you’ll want to be aware of some technical things that...

What’s the deal with hashtags?

by | Jun 20, 2013 | Social Media

As you may have noticed, Facebook has recently implemented a feature that is both new and old – the hashtag. This little symbol has been given many names over the years, including “hash sign”, “number sign”, “pound symbol”, “tic-tac-toe thingy” and my personal (and...