Surpass Digital Buyer Expectations
Mobile retail shoppers expect it all. In-depth product information and reviews. An easy purchasing experience. AI-powered search. Secure checkout. And if you don’t deliver, your competitor will. Exceptional growth begins with an exceptional foundation — and a partner with the web, development, creative, and content chops to bring it all together.
Strategic Planning
Any successful project starts with a blueprint. A website spec defines your primary audiences, their user paths, and the key functionality needed for an exceptional online retail experience. It’s crucial in optimizing your buyer’s journey.
Powerful Presence
Having a web presence isn’t enough. You need a powerful website, built for mobile, optimized for search, and able to handle omni-channel integrations and partnerships. Treat your website as your 24/7 sales powerhouse.
Multi-Channel Selling
Buyers are everywhere. That means you have to be everywhere, too. Diversifying your sales platforms across social media, Google Shopping, and Amazon storefronts ensures your products show up in front of a broader customer base.
Engaging Influence
From captivating social media and augmented reality to AI-powered data and interactive elements like 360-degree product views and virtual tours, you must make the experience come alive for your customers.
Digital Growth Strategies That Will Set You Apart
inConcert Web Solutions is committed to growing your retail business with proven eCommerce programs and unique in-house expertise. Businesses across the country trust us to deliver the technology and strategy it takes to compete, from powerful websites to multi-channel selling.
- eCommerce Web Design and Development
- Keyphrase Specific Content Marketing
- Social Media
- Paid Media including: Display, Video, and Social
- Email Marketing
- Content Marketing Strategy
- Content Development
- Graphic Design
Experience That Generates Results
Looking to generate more profits? We partner with retailers across industries to connect high-intent buyers to their products. Meet some of the retailers we’ve supported.
New England Needles
Industry:
Sewing machine supplier
eCommerce Type:
Product catalog
About
New England Needles is a leader in industrial sewing supplies and equipment. Partnering with small businesses and large corporations, they deliver high-quality equipment that produces flawless results. Since New England Needles primarily takes bulk orders from businesses, they launched their site with a modified eCommerce platform that has an engaging simple catalog display with pagination and search functionality.
Features
- Grid layout of products
- AJAX-based search results with no need for page refresh
- Product gallery
- List of technical specifications
- Responsive, mobile-friendly
Middle Path Healing Arts
Industry:
Mind-body coaching
eCommerce Type:
Program/Membership sign-ups
About
Features
- User registration with recurring billing; user role-based permissions for customized customer content; user account management; customized user account portal; Membership management tools.
- Credit card integration for all payments - Memberships and/or Programs/Services
- Product (programs/services/events) Purchase via direct Credit Card processing
- Coupons and other time-sensitive discount functionality for Memberships or Programs; coupons or discounts tailored for paying members versus non-paying members.
- Highly customized store page and single product pages.
- Responsive, mobile-friendly design
New England Home Plans
Industry:
Residential Floor Plans
eCommerce Type:
Product Purchase with product downloads, credit card payments
About
Features
- Grid layout of products
- AJAX-based search results with no need for page refresh
- Product gallery
- Virtual products delivered upon purchase; no shipping or physical products being exchanged
- Calculation and display of product catalog search results based on an array of attributes (e.g. area by square foot, number of bedrooms and bathrooms, design style, etc.)
- Credit card integration for all payments
- Responsive, mobile-friendly design
Doble Engineering Company
Industry:
Electrical Engineering
eCommerce Type:
Product Catalog
About
Doble Engineering Company helps electric power industry clients to minimize risk, improve operations and optimize system performance through enterprise level solutions, on-line and off-line diagnostic instruments, advanced consulting and testing services, and educational seminars. Doble’s product line is displayed across multiple languages, and each product page offers an array of resources such as support documentation, software downloads, product demonstrations, and other related documentation.
Features
- Customized Product and Product Category structure
- Product Category landing pages with full width calls-to-action
- Simple product category and subcategory navigation and search.
- Single product pages combine tabbed content to offer product resources, support, and demonstrations across various media
- Responsive, mobile-friendly design
Little Leaf Farms
Industry:
Lettuce Farm
eCommerce Type:
Brand Promotion
About
Little Leaf Farms is already a household name in Massachusetts with its distinctive (and trademarked) shaped lettuce. One needs only to visit their website and use the Store Locator widget to find one among multiple retailers near the user’s auto-detected location who carry Little Leaf Farms brand lettuce. The Little Leaf site also exhibits an impressive library of lettuce-based recipes, from salads to wraps, and a few even featured on TV broadcasts.
Features
- Products are referenced as part of the promotional narrative of the site; product photos and short descriptions, with an emphasis on finding retailers who stock the product or recipe ideas with the lettuce as a primary ingredient
- Store Locator for finding retailers who stock the product
- A visually appealing Recipe section with a filtered search for drilling down recipes by category and hashtags
- A customized News section for providing up to the minute company developments
- Responsive, mobile-friendly design
Medical Component Specialists
Industry:
Medical Device Manufacturers
eCommerce Type:
Product purchase with shipping and catalog/quote options
About
Features
- List layout of products
- AJAX-based search results with no need for page refresh
- Product gallery
- Product Shipping with shipping rate calculation and shipping label printing available in administrative dashboard
- Bulk product import/export for managing inventory
- Credit card integration for all payments
- Responsive, mobile-friendly design
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