Legal, Signature Website

The Law Office of David R. Rocheford, Jr., P.C.

Real estate transactions are tricky. That’s why The Law Office of David R. Rocheford, Jr., P.C. helps buyers, sellers, and lenders handle even the most complex legal matters. The firm simplifies real estate transactions for clients in Central Massachusetts and Southern New Hampshire, offering professional guidance and expertise every step of the way. The firm’s old website met it’s shelf-life and they needed an updated site that would effectively communicate its expertise, showcase its services, and provide easy access to contact information for potential clients.

View Website

*

The Key Facts About This Legal Website

In the complex world of titles and settlement services, The Law Office of David R. Rocheford, Jr., P.C. treats every client with personalized attention. Their new site needed to showcase the attention their team gives to every transaction. Working with inConcert Web Solutions, the firm’s new Signature Site immediately delivered a modern, professional design and navigation. New integrated forms make it easy for clients and prospective clients to request information. Numerous reviews and endorsements demonstrate the firm’s credibility and robust resources provide professional guidance for buyers, sellers, lenders, and realtors. In addition, the law office partners with inConcert Web Solutions on monthly writing services through the Buzz Local Targeted Content Marketing plan to drive local traffic to their new site.

Motivating Calls-
to-Action

The firm views its website as a way to share important information with clients and prospective clients. A thoughtful call-to-action (CTA) strategy targets specific audience segments and directs visitors toward high-value downloads, such as free eBooks. As a thought leader in buying and selling real estate in New England, using CTAs to strategically provide value helps the firm establish credibility.

Seamless Forms
& Tools

Online forms and tools throughout the site provide value to both site visitors and to the firm. Some tools, like the Seller Net Calculator, estimate the costs and proceeds when selling a home. Other forms allow clients to fill out only the needed information and accomplish tasks, like ordering a property deed or requesting mortgage payoff information, without the hassle of going back and forth with a representative.

Robust
Resources

As experts in the field of real estate law, the team at The Law Office of David R. Rocheford, Jr., P.C. provides valuable resources for buyers, sellers, lenders, and realtors. From informational and educational classes for Realtors to investing information for sellers to city and town listings for lenders, the new site helps site visitors navigate the real estate landscape with confidence.

The Trusted Real Estate Law Office Gets a Website They Can Trust

The Challenge and Solution of The Law Office of David R. Rocheford, Jr., P.C.

The Challenge

Outdated Website Met Its Shelf-Life

As an expert in the real estate law field, it was important that buyers, sellers, lenders, and realtors got a sense of the caliber of legal practice they were working with when visiting the site. Unfortunately, the website had met its shelf life and was starting to have an outdated feel. Their content also needed some restructuring and reorganization to adequately cover all the services offered and the firm’s deep experience as closing attorneys.

The Solution

Modern Update Showcases
Law Firm’s Expertise

The Law Offices of David R. Rocheford, Jr., P.C.’s web partner, inConcert Web Solutions, consolidated and updated the web content to better reflect the firm’s expertise and experience. A thorough content strategy organized the homepage to help their different audiences easily find appropriate services. In addition, an ongoing content implementation strategy will keep the website up-to-date long after go-live, ensuring content remains valuable and engaging information for site visitors.