Eastern Atlantic States
Carpenters Technical Centers
The Eastern Atlantic States Carpenters Technical Centers (EASCTC) delivers high-quality technical training, arming its members with the skills to be competitive in today’s construction market. The EASCTC was formed after combining seven regionally-adjacent training centers under the same brand. The organization needed a new website to support the new organization structure and share program details with members.
The Key Facts About This Construction Website
Merging the content of seven training centers into the EASCTC required a thoughtful approach. Partnering with inConcert Web Solutions, the new site’s information architecture effectively tells the story of the combined brand while offering seven microsites for each center to share its unique story. The site also includes a robust, user-friendly class management portal where students can easily search for classes and register, while administrators can manage class details and rosters.
Individual
Microsites
Using a sophisticated multi-location approach, the seven training centers that combined to form EASCTC each received a microsite connected to the main site. inConcert Web worked with each location to ensure their microsite accurately represented the individual center, highlighting unique information about the campus, available classes, and unique calls to action.
Robust Class Management
Since offering training is the core of EASCTC, the new site needed to offer an easy-to-use class management portal. The portal allows administrators to easily add and edit class details, send email notifications to registrants, and share interactive maps and directions to help students find class locations. The portal automatically shares available classes to the public-facing site through a dynamic feed.
Intuitive Student
Portal
Students can easily search for classes by program or location. Each class page shares important information, including training dates, remaining open seats, contact information, equipment required, attendance requirements, and more. After the student selects a class they want to register for, they can log in and register securely. If classes are full, students can request to be added to a waitlist and notified if a seat opens up.
EASCTC: Supporting Tomorrow’s Construction Industry with a Powerful Website
The Challenge and Solution of EASCTC
Combining Seven Locations
into One Site
As a newly formed brand structure, EASCTC needed a single public-facing website to share how the organization is still committed to delivering technical training for the construction industry within it’s seven campus locations. However, the organization wanted each campus to have their own online presence, sharing the unique classes and information available at each location. In addition, the EASCTC needed to provide students with an intuitive way to register for classes while providing administrators a way to manage class information, alerts, rosters, and waitlists.
Powerful Class Management
As EASCTC’s web partner, inConcert Web Solutions developed a new site architecture that serves as a hub for the main organization while providing each of the seven campuses with a microsite for location-specific information. The attractive, user-friendly site guides students through the application process and training sign-ups. A custom class management portal, also used by other Carpenter’s Training Fund chapters, streamlines class management for both students and administrators. Additional features include a blog for sharing news and stories, and an alert bar for posting time-sensitive information.